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Categories - Copywriting - Shopping - Free Online Business Help - Telecommunications
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Articles: Fashion
- Cologne Secrets
By Jeff
Lakie
Here are two secrets many
people don't know: 1. Women are a more attracted to smell than most
men realize. 2. A person's sense of smell is one of the longest
lasting memories we have. You may forget a face or a name, but
you'll remember a smell for much, much longer. So finding a good
Cologne is very important, especially if you are guy in the "dating
scene."
How cologne is made - Cologne
developers create their signature brands from nine scents, which are
called "notes." Every cologne is made up of some combination of the
following (which are listed from the lightest scents to the heaviest
scents):
Citrus - very bright and light Herbal Fruit
Floral Spice Wood Musk Powder Leather - very
heavy and thick.
Polo Sport, for example, is primarily a
dominant floral note while English Leather is a dominant leather
note. Your father's Brut is a musk/powder combination.
How to buy cologne that is right for you -
All too often, cologne is selected based on price, the shape of the
bottle, and how it smells. But when you're shopping for cologne, you
need to remember that your sense of smell can only detect three
distinct smells before it gets overwhelmed and starts to report
inaccurately to your brain.
Instead, you can shop for
cologne much more easily: by pictures. Check out the advertising and
see what kind of niche the cologne is marketing to: is it the rugged
outdoorsman as advertised in an outdoor lifestyle magazine? Is it
the active sports-lover in a magazine about basketball? Is it the
suave urbane male in a men's fashion magazine? Cologne companies
will market their brands to the type of person it is designed for.
So if you are "going for a certain look," the marketing department
of the cologne companies can help you select the right scent for
you.
Just remember, it is not
you that is going to be reacting to its smell. It's that beautiful
woman who you want to enjoy it and with smell closely linked to
memory, you want her to remember you for a long, long time!
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