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Categories - Shopping - Free Online Business Help - Telecommunications Services - Copywriting Articles: Online Business - Writing Eye Popping Ads With the millions of ads on the web, no matter how good of a writer you are, you have to do something to make your ads stand out and get your visitors' attention. Here are a few of the thnings that I have tried successfully: 1. Use a hand written letter on your ad copy instead of text. Write the ad on a piece of paper, scan it and publish the ad on your web page. Adding a personal touch will always increase your sales. 2. Publish a list of famous and respected customers who have bought from you on your a copy. People will think that if these people bought from you, they should also trust your business and purchase your products. Make sure to get their permission first. 3. Show before and after photos for your products on your web page copy. Show the problem picture and then beside it, show the picture of the resolution to the problem when they use your product. 4. Include an article or review that has been written about you or your business with your ad copy. This will show people that your business is respected and will increase your credibility. 5. When you offer free bonuses in your ad copy, also
list the dollar value beside each bonus. People will feel they're
getting a good deal and it will increase the value of your
product. 7. Include your own picture on your ad copy. This will show people that you're not hiding behind your ad copy and will increase their trust. Also, include your contact information below the picture and a brief statement or quote. 8. Tell your potential customers on your ad copy that you will donate a percentage of their purchase price to specific charity. This will show them you really care about the people. They may just buy your product to donate to the charity. 9. Ask your potential customers plenty of yes and no questions in your ad copy. The questions should remind them of their problem and make them think about what will happen if they don't purchase your product. 10. Tell your potential customers they will receive a free prize if they find the five words in your ad copy that are misspelled or spelled backwards. The longer you can keep someone reading your copy the greater chance of them purchasing. 11. The trick with holding readers' attention long enough to be influenced by these things is that your first statement in your ad should tell them what they are already thinking. This can be as simple as, knowing that the viewer found your ad because they are interested in what you are selling, a statement like, "Roses are the best flowers to send". If you try a few of these things you will find that your response rate and revenue increase significantly. To our success!
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