By Scott Patterson
How much revenue
do you generate from Google Adsense? Recently there has been a lot
of discussion about people who earn over $10,000 a month just from
Adsense. Furthermore, there are rumors of a few individuals who earn
over $1 million a year just from using the power of Google
advertisements. So what is Google Adsense and how can you use this
program to earn a six-figure income?
Here's how
it works:
Webmasters obtain a special code from Google which
then displays targeted ads on their website. Whenever a visitor
clicks on one of these ads, the webmaster earns a commission. Unlike
other online businesses, there is no selling involved. All you need
to do is get people to click on the ads.
Although this is
an excellent way to generate an income, many websites are not
effectively maximizing their Adsense potential. As a result, they
are leaving a lot of cash on the table. The question is how can you
increase your Adsense revenue without increasing the number of web
visitors? The key to earning an income with Google Adsense is to
have your ads match the rest of the site, making them look like part
of your content. Your focus is to avoid having the Adsense blocks
look like blatant advertisements.
The following are
six ways that you can do this and increase your revenue at the same
time:
1) Find the right place- Most website
visitors read content that is in the middle of a webpage. As a
result, the best place to put your Adsense block is in the top part
of the page, at the beginning of your web content. You want to weave
the Google Ads into your web content to give the appearance that
they are extra links which expand on the information of the
page.
2) Use the
Large Rectangle - With Google Adsense, you have the option
of picking different ad formats. Most of the time people opt to use
the Leaderboard (728x90) or Wide Skyscraper (160x600) style ads.
Unfortunately, this is the wrong choice, because both look like
blatant advertisements. Instead smart webmasters have found that
using the Large Rectangle (336x280) yields the best amount of
click-thrus.
3) Ditch
the border - Many people experience a sharp increase in
Adsense revenue when they changing their border. What they change is
very simple…they get rid of the border on their Adsense blocks. This
is another way to make the advertisements look like useful web
content.
4) Adapt
the font - Whenever you write content, it should be the
same font size and style as your Google Adsense block. This will
help make it appear that the advertisements are a natural part of
your website.
5) Match
the colors - In addition to changing the fonts, you also
should match the colors of your website. For instance, if your
content is written in black, and your hyperlinks are blue, then the
Adsense blocks should also be the same color. Again, this helps the
advertisements appear to be normal web
content.
6) Don't
have too many distractions - On a webpage, it is important
to give web visitor a limited number of options. By having too many
links and graphics, the web visitor might go to a section that
doesn't help increase your profits. While it is important to inform
and entertain your web visitor, it is also vital that you monetize
your site. So if the main focus of your site is to earn an income
through Google Adsense, then get rid of all non-essential links and
graphics.
By taking the time
to implement these six simple steps, you'll see a dramatic increase
in the click-thru ratio of your ads. If added to all of the content
of your site, your Adsense income will
skyrocket.
Scott J. Patterson earns over $12,000 a month, mostly
through Google Adsense. To read about this and other home businesses
you can try, download his fr*e ebook, The Secret-Guide to Home
Businesses: http://www.duncemoney.com/adsense.html